Is Omoda the Smartest Way to Get a Premium SUV in SA?
You’ve probably seen Omoda’s driving around on South Africa’s roads and wondered whether they constitute a good buy. These sleek, sexy SUVs are making waves in the domestic market, with a lot of the hype owing to their modern tech features.
On the surface, it all sounds great. But are Omoda SUVs really a smart buy? Do they deliver as promised? Let’s take a look at what makes this relatively young brand of SUVs stand out in the South African market and why the latest C7 model might be worth a test drive.
What Makes Omoda Stand Out?
If you don’t know Omoda, it’s a sub-brand of the Chinese car company Chery that focuses primarily on SUVs. The brand is known for its futuristic, urban designs that incorporate cutting-edge technologies at competitive prices.
The Omoda brand was launched in South Africa in 2023 and has since gained traction in the market because it offers advanced safety systems and sleek infotainment systems, among other high-end features, at prices that are much more affordable than some of its competitors.
Models like the C5 and C9 have already received public praise among South African drivers thanks to their bold looks and eco-friendly options. They manage to convey a sense of luxury without the hefty price tag, which is a winner in a lagging economy where consumers on a budget still want to actually enjoy the car they pay for monthly.
And Omodo does just that, offering features that you’ve probably never even considered but can’t live without once you’ve experienced them, like wireless phone charging capability and multi-colour ambient lighting.
Is the New Omoda C7 Worth Considering?
The new Omoda C7 model was unveiled in July 2025 at the Durban July event and is set to hit showrooms from the 11th of November.
This mid-size SUV (similar in size to the Toyota RAV4) has some awesome features, like a honeycomb grille, race-inspired seats, a floating touchscreen, and an innovative, built-in fragrance system that will keep your car smelling brand new indefinitely.
The C7 also incorporates an advanced driver assistance system, and what’s great for eco-conscious drivers is that it offers hybrid or plug-in hybrid powertrains, so you can reduce your transportation costs.
In short, the C7 is a compelling mix of performance and efficiency at an affordable price. If you’re looking for a fresh and tech-savvy ride, then it’s well worth consideration.
Is Digi Cars Group the Place to Find the C7?
Absolutely! Digi Cars Group is gearing up to offer the C7 at our Omoda & Jaecoo showrooms in Sandton, Northcliff and Melrose Arch soon!
If you’re interested in buying an Omoda, our passionate team has got your back, and we’re here to offer advice you can count on, with transparency you’ll come back for when you’re buying again. Find a dealer, browse car deals or apply for finance today.
